EMBRACE YOUR BEAUTY
Luxurious Beauty Services Near You
Our Passion
Gel manicure
Polish your style
Hair extensions
Revitalize Your Looks
Hair removal treatment
Longtime results
Botox treatment
Cosmetic & medical treatment
Eye-lashes
A stunning look
Body contouring treatment
Tangible results
3-Day VIP Beauty Travel
3-Day Beauty trip
Filler treatment
Finest face sculpture
Our Services
95 Bulgarian leva
95 Bulgarian leva
Depending/ treatment
Depending procedure
Depending procedure
Depending procedure
Depending procedure
Depending procedure
Our Pride
Our Testimonials
Client Stories
Our clients love the exceptional service and incredible results they receive. Read their stories of beauty transformations and confidence boosts.
Claire de Groot 3-2025
I’ve never felt more beautiful! The eyelashes are phenomenal – they truly make my eyes pop. What I especially love is how natural and luxurious the hair extensions look. Anelia and her staff are incredibly friendly and professional, which makes the whole experience even better. For me, it’s absolutely worth travelling from Amsterdam to Sofia for a few days and coming back feeling completely rejuvenated. Many thanks to Anelia for the time she spent with me – it was, once again, wonderful! I’ll be back in June!
XXX Claire
Gisela Müller 12-2024
The VIP Beauty Travel experience was unforgettable. From the luxurious treatments to the amazing translator. Anelia and her colleagues again exceeded my expectations. Also, I like to mention the hotel (Hyatt) which is very centrally located in Sofia, was very comfortable.
Viktoria Dimitrova 4-2025
I had the best nail art done here. In fact, the picture with red and shinny nails on the website are mine :-). The attention to detail and creativity are top-notch. I highly recommend their services. Best part, Anelia is located in central Sofia 5 minutes from my apartment. Lucky me.
About Us
My associates
Radostina Zhekova
Meet our eyelash expert – a young, vibrant professional with a sparkling personality and a keen eye for beauty. Her steady hands and artistic touch create stunning, natural-looking lashes. Clients love her warm energy and attention to detail.
Who We Are
At Aesthetic Beauty 1, we believe beauty is personal — and luxury should be accessible. Based in Sofia and welcoming clients from across Europe, we specialize in high-end beauty treatments and aesthetic procedures, always delivered with care, expertise, and integrity.
The heart behind Aesthetic Beauty 1 is Anelia, a 46-year-old accomplished lawyer and beauty expert with over 25 years of experience in the industry. Known for her warm approach and sharp eye for quality, Anelia and her team are exceptionally well connected with top specialists in Sofia — from trusted professionals in Botox, fillers, and skin treatments to leading medical experts in breast augmentation, dental aesthetics, and plastic surgery.
Whether you visit for a flawless manicure, full lashes, a new silhouette or smile — Anelia personally ensures you receive the highest standard of care. With English and Dutch-speaking support, personal airport pick-up, and 24/7 availability during your stay, your 3-day VIP Beauty Trip is not just a service — it’s a fully guided, luxurious experience tailored to you.
Good To Know
Since most treatments or procedures are depending on individual preference or choice, it is best to contact us for an intake and introduction call. Based on this we will be able to give you a detailed price offer. Clients tell us prices are 30-60% cheaper, compared to Western Europe!
For our international guests we offer you a full service travel arrangement (return flights, 5 star hotel, airport pickup and return). Meals and drinks are excluded.
Together we plan your visit in advance, ensuring a balanced itinerary with enough rest between treatments. We accompany you to your treatment/ procedure and bring you back to the hotel.
Our staff is available 24/ 7 and when time permits, will be happy to show you the beautiful City of Sofia.
We work exclusively with the best (medical) specialists, use only the highest quality products, and operate under strict safety and hygiene standards.